John Habib
Founder & CEOLeads the ATLAS™ vision and partnerships.
Our storyEvery asset deserves
Every asset deserves
a better record.
Beneath every street are networks of water, gas, power, fibre and stormwater, built and changed over generations. The knowledge about them is scattered across paper diaries, spreadsheets, phones and people's memories.
ATLAS Engineering Intelligence is the company; ATLAS Lite™ is our first product, a field app and office portal that turn daily site work into a shared, searchable record. Spatial GIS intelligence, field operations, the TERRAMEMORA knowledge engine and knowledge preservation follow on our roadmap.
AucklandHeadquarters
2026Founded
NZ · AU · Middle EastIntended markets
Founder's storyThree decades on site.
Three decades on site.
One lesson worth keeping.
Founded by John Habib, ATLAS™ exists to keep hard-won site knowledge with the people who inherit it.
Across those years he saw the same thing again and again: hard-won knowledge about what lies beneath the ground, and why decisions were made, leaving with the people who held it. Records were lost at handover, and each new team started again from scratch.
The vision for ATLAS™ grew from that experience: to preserve engineering knowledge for future generations, so that every engineer inherits a better starting point than the last.
Our valuesWhat we stand for
What we stand for
On site and in the office.
See beneath the surface
We make what lies underground visible to the people about to work on it.
Keep the memory
Every report and observation should outlive the project that produced it.
Built for the field
If it doesn't work on a muddy site with one bar of signal, it isn't finished.
Earn trust with data
Customers own their data. We protect it, and we never sell it.
The companyOne Company.
One Company.
A Much Bigger Vision.
ATLAS Engineering Intelligence Limited is building the living memory of engineering: a family of tools that connect spatial data, field operations and engineering knowledge. ATLAS Lite™ is where it starts.
First productComing to iOS & Android
Field intelligence and daily site reporting for the people who build and maintain infrastructure, with an office portal for review.
- Daily site reports with photos
- Offline-first capture and sync
- Utility map layers
- Office review and audit trail
Roadmap
Spatial GIS IntelligenceGeospatial views of underground networks and how they relate.Roadmap
Field OperationsConnected field workflows for crews and asset teams.Roadmap
TERRAMEMORAKnowledge engine for engineering documents and drawings.Roadmap
Knowledge PreservationProject knowledge kept with every asset, for decades.JourneyFrom an idea
From an idea
to a platform.
2025
The idea
ATLAS™ starts as a question: why is so much infrastructure knowledge lost at handover?
Oct 2026
ATLAS Lite™ defined
Scope agreed for a field-first MVP: daily reports, offline sync and office review.
Q1 2027
Pilot
Pilot testing is planned for the first quarter of 2027, initially focusing on engineering and infrastructure operations in New Zealand, with potential opportunities for additional testing in the Middle East.
2027+
The wider platform
GIS intelligence, document intelligence and knowledge preservation (roadmap).
LeadershipMeet the
Meet the
leadership.
Umar Saleem
Chief Technology Officer (CTO)Umar Saleem is a software engineer and technology leader with 7+ years of experience in full-stack development, AI engineering, and software architecture. As CTO, he focuses on building scalable software solutions, AI-powered products, and innovative digital platforms.
